In this Ranch Right webinar, we’ll take a closer look at one of the most important sections of the economic Profit & Loss Statement: Gross Product. Revenue alone does not tell the full story. If we want to understand true profitability, we must first capture the true value of what we produce. Gross Product helps us do that by including the value of livestock, grain, hay, and meat held in inventory, excluding the value of inventory purchased from outside the business, and accounting for the value of products transferred between enterprises. This is especially important in agriculture, where many businesses are inventory-based and only get paid a few times per year. Revenue alone cannot capture the value of lambs growing in the pasture, crops growing in the field, bred heifers carried through each stage of pregnancy, or value being added to each package of steaks. Gross Product is the tool that unlocks our ability to account for production in real time and accurately analyze profitability across enterprises and over time. We’ll discuss: ✅ Why your tax return is not enough for analyzing true profitability ✅ How to find and read Gross Product on the economic Profit & Loss Statement ✅ How revenue, inventory change, purchases, and enterprise transfers work together to report the total value the business produced ✅ Why cash-basis net income is not the same as economic profit ✅ How Gross Product helps us navigate unique stages of production and standardize profitability analysis month over month ✅ Real-life examples of backgrounding calves, destocking, and restocking to demonstrate how Gross Product keeps our P&L honest

Input costs are going up, interest rates are elevated, margins on both livestock and crops are getting squeezed. The ranches that come out of this cycle in the best shape won't be the ones that waited.

In this Ranch Right webinar, we’ll discuss how the Balance Sheet, Profit & Loss, and Cash Flow work together as a team, three reports that tell one story. Instead of memorizing definitions, we’ll visualize how money flows through the reports to understand how value is created, where that value lives, how it turns into cash, and what management chooses to do with that cash next. When you can see the three statements working together, the “aha” moments come fast: why a business can be profitable and still feel cash-tight, why inventory can represent real value even before it becomes cash, and how compounding happens when you use today’s cash to build a stronger balance sheet that produces more value tomorrow. You’ll learn how to: -See the balance sheet as the assets under management and who owns them (debt vs. equity) -Understand the P&L as value creation: gross product, the cost to create it, and what’s left over (profit) -Use the cash flow statement as a summary of management decisions (operations, investing, financing) - Spot when value is real but not yet converted to cash (inventory and receivables) - Understand what it means when cash runs short (credit cards, line of credit, and the tradeoffs) - See how compounding happens when you use profit to create more future value Related Webinars: Back to the Balance Sheet https://youtu.be/DZIm6B-VkhU?si=kt9CsrjDc3V_O4Pz Back to the Basics: Understanding the P&L https://youtu.be/9AArdq7TJhs?si=P24uLvg_ZI3xTGWx The Power of Planning: Building a Profitable Ranch Business https://youtu.be/Kx0CJHSQIFs?si=YeJs6HEVn57mAf9b Cash Flow for Ranchers: How to Manage Sales, Expenses, & Timing https://youtu.be/_Fc0FuudB7Q?si=cI5XooZ81-91Ufve

Managing Financial Risk: Repayment & Solvency In this Ranch Right webinar, we zoom out from day-to-day cash flow and focus on the long-term side of financial risk: your ability to reliably service term debt and use equity to secure both your debts and your future. We’ll briefly refresh cash flow and liquidity concepts, then dig into repayment risk and solvency risk: what happens when profits fall short, how debt payments really create exposure, and how equity is both an investment in future growth and safeguard against hard times. The goal isn’t avoiding debt or risk altogether. It’s using debt intentionally, strengthening our capacity for repaying debt, and making sure today’s decisions protect and promote tomorrow’s reward. You’ll learn how to: ✅ Understand repayment risk as recurring payments versus recurring income ✅ Use term debt coverage to measure capacity before taking on more debt ✅ Stress-test profitability with income sensitivity ✅ Understand how using savings to make payments transfers risk into the future ✅ Measure long-term solvency using debt-to-asset and total equity ✅ Protect equity so it can absorb shocks, buy time, and create opportunity More from the Ranch Right Risk Management Series: 1. Foundations of Financial Risk https://youtu.be/MyB4qq5Z75U?si=7-62J-E9LqrT1mXt 2. Managing Cash Flow & Liquidity Risk https://youtu.be/bmBs0cyGBvQ 3. Managing Repayment & Solvency Risk (this webinar)